I Ching Hex 17 Sui: On Brand

On Brand

Far-Sighted Personal Branding: Authenticity Over Opinions  Building a personal brand as an entrepreneur, freelancer, or creative professional can feel like walking a tightrope. Trends and external validation constantly pull, whispering, “Be seen.” The question is, which voice do you follow?  When you focus solely on visibility, you run the risk of building a “fast-fashion brand”—trendy … Read more